Reporting:
Three detailed reports provide deep insights into the recommendations across your site and in email. Reporting is updated daily, can be exported in XLS and CSV and a summary report is sent weekly to your email. Trend and KPI Report (pictured below):
A graphical report that displays trends in specific KPI's such as AOV, conversion, revenue generated by the recommender and CTR. Clickstream and Transactional Report:
A more data intensive report that shows, on a daily basis, the exact revenue Strands Recommender created, the specific products, quantity and time of recommendation and ultimate purchase. User Profile Report:
The last report provides an overview of specific user groups, and displays the products that they purchased, added to a wishlist, visited, clicked on, as well as their preferences such as colors, sizes, etc. A/B Testing:
The Strands Recommender A/B testing interface is flexible and robust, ensuring that each client is able to drive the highest return from recommendations. Site-Wide Testing (pictured above):
Compare Strands Recommender vs. your own internal recommender system, or apply a site wide test and determine which merchandising rules perform the best. Page/Widget Testing:
Drill down to specific page levels and specific widgets and run tests to determine which merchandising rules are providing the best conversion rates.